Board Thread:Arrow discussions/@comment-33402819-20171124071716/@comment-24152851-20171202054147

Actually many rogues get exposure because of popularity. Joker was meant to be a one-time villain, but he was to popular to get rid of and now he's become the most iconic supervillain of all time. Another example is Scarecrow, who wasn't focused at first, until they introduced his Fear Gas and all of a sudden he's a fan favorite.

If Kiteman had a great initial reception then he could have easily taken Riddler's place. But his kite gimmick just doesn't win him that many fans, while people absolutely loved "riddle me this".

One of the reasons Rainbow Raider hasn't had much exposure because not enough people cared about him to desire his return.